TEAM

  • Aaron Ross of Income Operating System

    Aaron Ross

    A recognized leader in the sales domain, Aaron Ross is renowned for his expertise as a Sales Advisor, Board Member, Non-Executive Director, and an inspirational keynote speaker.

    In the early stages of Salesforce's ascendance, Aaron was not just a sales leader, but a visionary. He conceived and built an outbound sales team and system that played a pivotal role in accelerating the company's growth trajectory, generating hundreds of millions in new recurring revenue. This innovative approach didn't just boost Salesforce's enterprise growth—it doubled it.

    He's the co-author of From Impossible To Inevitable, which has been hailed as the #1 SaaS book by BookAuthority. His acclaimed work, Predictable Revenue chronicles the sales systems that were instrumental in aiding behemoths like Salesforce.com, Twilio, and Zuora to create multi-billion dollar revenues.

    Beyond his illustrious professional life, Aaron is deeply committed to family. He shares his life with his spouse and their ten beautiful children, half of whom have joined their family through the heartwarming journey of adoption. Together, they have made their home in the scenic city of Edinburgh, UK.

  • Camila Farani of Income Operating System

    Camila Farani

    Many recognize her from her influential stint on "Shark Tank Brasil," where her insights and acumen made her a household name. But behind the scenes, Farani's mission runs deeper. With an ambition to impact nearly 40 million small entrepreneurs in Brazil, she's harnessing the power of digital platforms, direct investments, and social media to bring about a tangible change.

    The educational ventures under her umbrella, including the Ela Vence Academy and Farani Business School, stand as testimonials to her commitment to education and empowerment, especially for female entrepreneurs. Her vast experience, spanning over 25 years, has been channeled into these platforms, ensuring that they serve as robust tools for budding entrepreneurs.

    Having co-invested in nearly 45 companies over the past 13 years, Farani's portfolio showcases her adeptness at identifying potential.

    In Camila Farani, Brazil doesn't just have an entrepreneur. It has a visionary, a trailblazer, and, above all, a relentless advocate for change. As she works towards positioning Rio, and Brazil at large, as a hub of business and innovation, her journey promises to leave an indelible mark on the pages of Brazil's business history.

  • Matt A. Smith

    Matt's entrepreneurial experience began with the inception of Bartab, a venture that witnessed him garnering an investment of $25,000 from Facebook (fbFund). This early win culminated in the sale of the company in 2010. Subsequently, Matt lent his sales chops to AppSumo.com as its premier sales representative, orchestrating an impressive spike in revenue from a nascent stage to a staggering $3M/YR. This phase also marked his academic endeavor, as he pursued and accomplished his MBA from the Thunderbird School of Global Management.

    In his role as the Senior Vice President of Sales at StackCommerce, Matt's strategic vision was instrumental in shaping the firm into a global e-commerce powerhouse. He championed the expansion of its portfolio from a modest collection to an impressive 50K+ SKUs, driving an annual GMV of $70M. StackCommerce was acquired by the eminent PE firm, TPG, in 2020.

    Matt currently runs Full Stack Sales, a digital marketing and sales consulting firm. His expertise spans a vast spectrum including digital marketing, e-commerce, lead generation, and sales training, making him a sought-after figure in the industry.

    Matt currently lives in Coronado, California, USA with his wife Samantha and puppy Cashew.